Clear, authentic, and impactful
STAKEHOLDER ENGAGEMENT
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Dedication to
MEANINGFUL SUSTAINABILITY
& ESG
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Words communicate
actions
speak
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We bridge the gap between
INITIATIVES AND
PERCEPTION
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Manage the Present
ACT FOR THE FUTURE
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Clear, authentic, and impactful
STAKEHOLDER ENGAGEMENT
LEARN MORE
Dedication to
MEANINGFUL SUSTAINABILITY
& ESG
LEARN MORE
Words communicate
ACTIONS
SPEAK
LEARN MORE
INITIATIVES AND
We bridge the gap between
PERCEPTION
LEARN MORE
Manage the Present
ACT FOR THE FUTURE
LEARN MORE

WE BELIEVE

Sustainability today is both a strategic investment and an ethical necessity, enhancing financial performance across sectors.

Integrating sustainable practices reduces risks, cuts costs, and unlocks innovation, offering new market opportunities. Investing in sustainability not only benefits the planet and society but also ensures long-term business growth and resilience.

Our expertise helps meet regulations and boosts operational efficiency, brand strength, and customer loyalty, proving sustainability is an asset that positions your business for profitability and future success.

WE BELIEVE

Sustainability today is both a strategic investment and an ethical necessity, enhancing financial performance across sectors.

Integrating sustainable practices reduces risks, cuts costs, and unlocks innovation, offering new market opportunities. Investing in sustainability not only benefits the planet and society but also ensures long-term business growth and resilience.

Our expertise helps meet regulations and boosts operational efficiency, brand strength, and customer loyalty, proving sustainability is an asset that positions your business for profitability and future success.

THE 5 I's

Our strategy leverages a proprietary five-pillar framework, crafting a narrative that strengthens your corporate identity and sustainability journey. This approach enhances market visibility and operational efficiency, seamlessly integrating into your business’s story at any stage.

OUR 5 I’sFRAMEWORK

From Aspiration to Authenticity

Whether embarking on your sustainability journey or building on established foundations, integrity is paramount. We align your brand’s ethos with its public declarations, fostering a narrative that engenders stakeholder trust. This approach is the first step towards embedding sustainable practices and solidify your business credibility and operational sustainability.

Charting a Future of Possibilities

In the evolving sustainability and ESG landscape, we blend strategic communications and regulatory expertise to position you as a leader, safeguarded against compliance risks. Anticipating future regulations, our approach not only enhances operational efficiency but also ensures your practices and narrative stay ahead.

Driving Sustainable Transformation

Effective storytelling has the power to convert initial curiosity into sustained commitment. We design narratives that spotlight your sustainability projects and encourage a deeper, lasting impact on communities and industries. By emphasizing the transformative power of your sustainability initiatives, we help foster a culture of sustainable practices within and beyond your organization. 

Maximize Your Positive Footprint

Dedicated to making a meaningful difference, we leverage targeted storytelling and data-driven strategies to amplify your initiatives. Our guidance encourages the practical implementation of sustainability solutions that not only elevate your brand as a leader in positive change but also ensure your business practices contribute constructively to environmental and social well-being.

The Multiplier Effect

With our expertise in media  and strategic communications, we boost the visibility of your sustainability efforts. By engaging key stakeholders and maximizing media exposure, we transform your actions into stories that inspire widespread action. Our approach ensures these narratives resonate widely, driving the sustainability agenda forward.

Our client-centric approach revolves around five pivotal pillars, each designed to elevate your brand’s impact and guide your strategic communications.

OUR 5 I’s FRAMEWORK

From Aspiration to Authenticity

Whether you’re beginning your sustainability journey or are an established player, integrity remains at the core. We help align your brand’s values with its public commitments, establishing a trustworthy and transparent narrative that builds stakeholder trust.

Maximize Your Positive Footprint

You aim to make a positive difference. Through targeted storytelling and data-driven strategies, we enhance these efforts, positioning your brand as a distinguished leader in instigating meaningful change.

Charting a Future of Possibilities

The ever-changing world of sustainability and ESG demands consistent innovation. We collaborate to develop and communicate visionary strategies that empower your brand to be a trailblazer in setting new industry standards.

The Multiplier Effect

Through expert media relations and strategic communications, we extend the visibility of your initiatives. Engaging key stakeholders and optimizing media coverage, we transform your sustainability efforts into compelling narratives that shape opinions and drive change, making your message resonate more powerfully across a wider audience.

Driving Sustainable Transformation

Great storytelling can transform short attention into long-term action. We craft compelling narratives around your sustainability initiatives that go beyond mere awareness, sparking enduring change across various communities and industries.

Collaborative Synergy for Flexible Solutions

Whether you are embarking on your sustainability journey or have already implemented sustainability solutions in your operations, our approach is meticulously designed for collaborative synergy that aligns precisely with your needs. By merging our extensive expertise with your goals, we bolster your operational resilience, elevate your market standing, and deepen your commitment to sustainability. This partnership lays a solid foundation for a future where your business is a leader in sustainable practices. In close collaboration with your marketing and communications departments, we strive to enhance and expand upon their existing efforts. Bringing a fresh perspective, we infuse specialized knowledge, offer new viewpoints, broaden your capacity and capabilities, and utilize advanced tools and analytics. Our role is not to replace your communications department but to enrich it, ensuring that beyond resonating with your audience, your brand also leads the way in sustainability.

PURPOSE

Our Purpose is to accelerate the adoption of sustainability solutions, fostering long-term business viability and success, while driving lasting positive environmental and social impacts.

MISSION

Our Mission is to empower organizations by providing expert sustainability services and strategic communications, designed to integrate sustainable practices into their core operations.

We commit to partnering with our clients every step of the way, leveraging our expertise to enhance their economic performance while achieving significant environmental stewardship and social responsibility. Through collaboration, innovation, and dedication, we aim to transform the landscape of business towards a model that values and sustains both people and the planet.

SERVICES

SUSTAINABILITY & ESG CONSULTING

We deliver strategic sustainability solutions and services, effectively guiding organizations to integrate these principles into their core practices.

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SUSTAINABILITY SERVICES

We specialize in carbon management, net zero strategies and certifications, providing informed and smart access to the offsets marketplace.

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STRATEGIC COMMUNICATIONS

We leverage powerful storytelling to deeply engage your audience and drive your message forward purposefully, aligning with your specific goals and objectives.

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MEDIA                     RELATIONS

We combine a full suite of media services to convey a consistent and impactful effect, meticulously tailoring each strategy to meet the unique needs of our clients.

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Diego Bustos

Diego Bustos

FOUNDER, CEO

Carolina Escobar

Carolina Escobar

CHIEF SUSTAINABILITY OFFICER

Sarah Crossman

Sarah Crossman

CHIEF SOCIAL IMPACT OFFICER

Riz Khan

Riz Khan

REGIONAL DIRECTOR FOR MENA

Nicolás Mattiangeli

Nicolas Mattiangeli

CREATIVE DIRECTOR

Federico Faturos

Federico Faturos

SENIOR EDITOR, WRITER, TRANSLATOR

Renata Camarotti

Renata Camarotti

SENIOR TRANSLATOR, PRODUCER

Diana Mello

Diana Mello

DIRECTOR OF DISTRIBUTION & MEDIA RELATIONS

Our journey has led us to develop specialized strategies, content creation, media relations, and PR services tailored to promote their sustainability initiatives effectively.

Founded in 2007 as a spin-off from Turner Sports Interactive -today Warner Media Discovery- to launch Nascar en Español both on web and social media for the Hispanic US and Latin America, BE Mass has evolved over the years to become the official content provider to global organizations such as FIA Formula E and Extreme E, among others.

This intrinsic relationship with purpose-driven entities was our inspiration to focus on sustainability and ESG communications. We recognized the impact that these forward-thinking organizations were making on a global scale, and it motivated us to align our expertise with their vision for a more sustainable future.

At BE Mass, we take pride in partnering with organizations that share our commitment to social and environmental responsibility.

Sustainability

A commitment to promoting sustainability in all aspects of business, from internal operations to client engagements. This includes reducing the agency’s environmental footprint and helping clients adopt sustainable practices.

Inclusion

A commitment to diversity and inclusivity within the agency’s team and in client engagements. Ensuring that diverse voices are heard and represented in sustainability efforts.

Collaboration

A high commitment to work hand-in-hand collaboratively with clients, partners, and stakeholders to address complex sustainability challenges. Collaboration enhances our ability to keep learning and find even more creative solutions.

Excellence

A pursuit of excellence in all services offered. This includes staying updated on industry trends, conducting research, and providing high-quality, evidence-based communication strategies.

Responsibility

An acknowledgment of the agency’s responsibility to the environment, society, and future generations. This includes minimizing environmental impacts and contributing positively to local communities.

Education

A commitment to educating clients, stakeholders, and the public about sustainability and ESG (Environmental, Social, and Governance) principles. This may involve providing training, webinars, or thought leadership content.

Community Engagement

Active engagement with and support for local and global communities. This could involve volunteerism, philanthropic initiatives, or pro bono work aligned with the agency’s mission.

Ethical Advocacy

Advocating for ethical business practices and sustainable development, promoting ESG principles and responsible governance.

Resilience

Recognizing the importance of building resilient strategies and communications that can withstand challenges and uncertainties in an ever-changing world.

ABB FIA Formula E

USD4M + EACH RACE


Estimated Media Exposure Value generated by our content for each Formula E event

ABB FIA Formula E

    • Content production, distribution, media relations and public relations in Latin America, Brazil, US Hispanics, Spain and Portugal and support to official broadcasters.

54


EPrix covered

20+


Countries reached

3124


Total original video content pieces produced and distributed.

887


Total original text content pieces produced and distributed.

8500+


Total organic links generated in earned media including news, webs and blogs.

7.2B +


Estimated cumulative potential viewership in all races covered on News, Blogs, Twitter, Instagram, Facebook and Youtube.

Whether your in-house marketing team is fully established or you’re just beginning to lay the groundwork for your communication efforts, we engage in collaborative synergy that’s precisely tuned to your needs. Our specialization extends beyond traditional ESG and sustainability communications to include a comprehensive suite of sustainability services. This holistic approach ensures your strategies not only amplify your message but also directly contribute to your business’s long-term sustainability and success. By integrating our broad expertise with your objectives, we enhance your operational resilience, market standing, and commitment to sustainability, setting a solid foundation for a future where your business leads in sustainable practices.

Whether you have a full-fledged in-house marketing team or are just starting to build your communications from the ground up, we create a collaborative synergy to meet your unique needs. Specializing in sustainability and ESG communications, we seamlessly align our expertise with your objectives to magnify the reach and resonance of your strategies.

IT IS OUR GOAL TO HELP YOU ACHIEVE YOURS

    IT IS OUR GOAL TO HELP YOU ACHIEVE YOURS